Software engineering is expensive.
That’s why we have a SaaS economy. Why companies pay for bloated enterprise software. Why the default is outsourcing, not in-house development.
But what happens when coding changes?
Agentic coding—AI-assisted development—is shifting the equation. The cost of engineering is dropping. Small teams can do what once took an army.
My hope?
A new kind of software team. Multidisciplinary. Lean. Directly connected to users. Designers, analysts, architects—building hyper-niche applications. Small, but powerful.
No bloated platforms. No unnecessary complexity. Just software that delivers value. Directly.